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5-Leadership-power Organization®(Promotion) -Book (English Version) Brand New !!
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5-Leadership-power Organization®(Partcipant Guide) -Book (English Version) Brand New!!
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Customer Need Model centered Marketing and Selling(Promotion) -Book (English Version-Waiting)
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The most in Life_Big 7 Attitudes™(Promotion) -Book (English Version-Waiting)
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Workplace Promotion Pyramid Model(Promotion) -Book (English Version-Waiting)
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Deming:「No theory, no learning.」

The Most in Company-Customer Needs Model Theory
Class:    Customer Need Model centered marketing and selling-English 3 days
Target Audience:         Workers who need do marketing and selling (priority for marketer and salesman)、Employee
Purpose:      
A. Efficiently prepare content of the Customer Need Model centered marketing and selling.
B. Learn and practice Customer Need Model centered marketing management and selling skill.
C. Learn and practice how to solve customer’s problem and objection.


Course Unit

Content

Method

Day

1. Basic Concept
  • Definition of marketing and selling
  • Type of marketing and selling
  • Benefit of marketing and selling
  • Benefit of Customer Need Model centered marketing and selling
  • Lecture
  • Group Discussion
  • 0.5
    day

2. Customer Need Model centered marketing management and selling skill

  • Customer Need Model centered marketing management
  • Customer Need Model centered selling skill-Standard Edition
    --Opening skill
    --Asking/Listening skill
    --Exchanging skill
    --Closing skill
  • Lecture
  • Demo
  • Practice
  • 1 day

3. Handling objection skill
  • Customer Need Model centered marketing management
  • Customer Need Model centered selling skill-Objection Edition
  • Lecture
  • Demo
  • Practice
  • Group Discussion
  • 1.5
    days

4. Preparation steps of marketing and selling

 
  • Step1: Goal setting
  • Step 2: Analyze customer
  • Step 3: Choose ways of marketing and selling
  • Step 4: Possible answer of question
  • Step 5: Brainstorm and organize content
  • Step 6: Practice! Practice! Practice!
  • Step 7: Revise marketing and selling  & More practice!
  • Lecture
  • Demo
  • Practice
  • Group Discussion
  • 1 day

                             


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